Your next event is coming up fast, but the number of RSVPs seems light. Is there a fast, easy, and cheap way to get the word out to grow your guest list? Of course there is, and an estimated 400 million people around the world use this outlet to discover events every month. This answer – of course – is Facebook. According to the social media giant, Pages create more than 30% of all the events people connect to, such as concerts, community events, and special nights at bars and restaurants. To draft off of this trend, over the last year, Facebook has made significant strides to further streamline the event promotion process through the introduction of new tools to give events that extra boost prior to the big day. Read more about these changes here, and discover the endless possibilities of promoting your next event with social media.